Legal

Last updated: 9 November 2026

Imprint

Proportio is operated by
Yassine Mafaman
Rue Mahatma Gandhi, N° 47
90000 Tanger
Morocco

Email: [email protected]

Proportio is run by a sole trader and is not registered as a company. Payments are handled by Lemon Squeezy, which acts as merchant of record and collects and pays VAT and sales tax on each order.

Responsible for content: Yassine Mafaman, address as above.

The European Commission provides a platform for online dispute resolution at ec.europa.eu/consumers/odr. We are not obliged and not willing to take part in dispute resolution before a consumer arbitration board; please email us first, we answer every message.

Privacy policy

Who is responsible

The controller for your data is Yassine Mafaman, named in the imprint above. Contact: [email protected].

What we collect

• Order data (name, email, country, order number, amount) from our payment provider Lemon Squeezy, which processes your payment as merchant of record. We never see your card details.
• The two face photos you upload, and any note you add.
• Technical data needed to deliver the website (such as IP address and browser type), which our hosting provider processes for security; it is not used to track you. We do not use advertising or tracking cookies.

Why, and on what basis

We use your photos only to create your personal report. Because photos of your face can reveal sensitive information, we process them only with your explicit consent, which you give on the upload page (GDPR Art. 6(1)(a) and Art. 9(2)(a)). Order data is processed to fulfil your purchase (Art. 6(1)(b)) and to meet tax and accounting duties (Art. 6(1)(c)). Technical data is processed to keep the site secure and working (Art. 6(1)(f)).

We do not use your photos for advertising, do not publish or share them, and do not use them to train AI models. Your photos never appear in our videos or on this website.

How long we keep it

Photos are deleted 30 days after your report is delivered, and our storage deletes every photo automatically after 45 days at the latest. You can ask us to delete them sooner at any time. Order records are kept as long as tax law requires.

Service providers

• Lemon Squeezy (payments, merchant of record)
• Cloudflare (website hosting, private photo storage, email forwarding)
• Resend (order notification emails)

If we add another provider that processes your photos, we will list it here before using it. Some providers may process data outside the EU; where they do, they rely on the EU Standard Contractual Clauses or an adequacy decision.

Your rights

You can ask for access, correction, deletion, restriction and data portability, object to processing, and withdraw your consent at any time by emailing [email protected]. Withdrawing consent does not affect processing that already happened. You can also complain to your local data protection authority.

Age

Our service is only for people aged 18 and over.

Terms

The service

Proportio provides personal face analysis reports based on photos you supply. Reports describe the shapes and proportions of your features and give styling and grooming suggestions. They are for information only and are not medical advice, diagnosis or treatment. We do not rate attractiveness.

Orders and payment

Orders are processed by Lemon Squeezy as merchant of record; their terms apply to the payment. Prices are one-time payments and include VAT where applicable. There is no subscription.

Delivery

We deliver your report by email, normally within 48 hours of receiving usable photos.

Refunds and right of withdrawal

• Before you upload your photos we haven't started yet, so you can cancel for a full refund: email us with your order number.
• Once you upload your photos we start working on your report right away, and the order can no longer be cancelled.
• Unusable photos: if your photos can't be used, we ask for new ones. If we don't receive usable photos within 3 days of asking, we refund you in full.
• After delivery the report is a personalised digital service made only for you, so it can't be returned. If something in your report is clearly wrong, tell us within 14 days and we correct it free of charge.

If you are a consumer in the EU or UK: by uploading your photos you expressly ask us to start your report before the 14-day withdrawal period ends, and you acknowledge that your right of withdrawal ends once the report has been delivered. Where the law still lets you withdraw while we are working on it, you pay for the work already done and we refund the rest.

Refunds go back to your original payment method through Lemon Squeezy, normally within 5–10 days.

Your photos

You confirm that the photos show you and that you are 18 or older.

Liability

We are liable without limitation for intent and gross negligence and for injury to life, body or health. For slight negligence we are liable only for breach of essential contractual obligations, limited to the damage typically foreseeable for this kind of contract and in any case to the price you paid. Mandatory consumer protection laws of your country of residence remain unaffected.

Contact

Questions, cancellations or complaints: [email protected].